Interactive Game

ANZ / Deloitte Digital

ANZ Breakpoint is a digital installation of three projected game booths, designed to be as immersive for the individual players as it is for the audience. The setup allows multiple patrons to play at any one time, whilst providing an exhilarating spectacle for the audience waiting behind them.

The installation was an abstract representation of ANZ’s overarching “Keep Moving” campaign – encouraging players to push through obstacles, keep moving and focus on their goals and achievements.